You have worked on case studies about international relationship networks.
Now it’s time to present your analysis! Choose one of three cases:
A. Gouda Cheese Export to Belgium
B. Expansion of a Transport Company to France
C. Company Establishment in Switzerland.
Present your network advice and explain why these specific networks can help the company with international growth. You may give the presentation in Dutch or English.
Important information about assessment:
Always check the assessment form, so you know exactly how your presentation will be evaluated.
A. Assessment Form in Dutch
B. Final Grade Calculation
Why this assignment matters
A strategic network recommendation must be not only substantive but also clear and convincing. This assignment helps you to present your analysis concisely, structured, and professionally.
Tip for a strong presentation structure
You decide how to build your presentation, but a helpful method is the STAR model:
- Situation: What is the case? (Example: A Dutch cheese cutting company wants to export to Belgium; the company experiences uncertainty about how to approach this)
- Task: What was your assignment? (Example: I was asked to investigate which relationship networks can support the company in export.)
- Action: How did you research and select the networks? (Example: Source research [be specific!], compared networks, and chose the most relevant)
- Result: What is your advice and recommendations? (Example: Selection of three networks and a recommendation for collaboration)
The specific requirements will be detailed below.
